our story began when...

kate brosnahan spade, an accessories editor
at mademoiselle, was frustrated she couldn't find
the fashionable, utilitarian handbag she'd been craving for years
and set out to design the perfect one out of her apartment.

she made samples out of construction paper.
she combined sleek shapes and colorful palettes
in an entirely new way and debuted six versions of a bag
called sam. women and fashion editors loved the designs.
they sparked a revolution in accessories.