it's a hit

behind the seams of our can’t-miss tennis bag
March 29, 2012  |   column: DELIBERATE POLISH

we asked our designer, cassandra, about her court-side design.

Q. how did you come up with this clever carrier?

A. we had done tennis bags before, so it’s part of our heritage. but we wanted to do a new version that felt fresh, modern and playful. deborah, our creative director, actually came up with the idea for this one. initially we tried to make it out of actual felt they use on tennis balls, but we couldn’t source the material. we opted for this glossy neon pattern leather instead. it has a really nice, soft feel, and the shape is one of my favorites.

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